Online engagement is crucial for nonprofit organizations this year and beyond. The movement to host more virtual events and fundraise in the virtual space has been slowly picking up speed for years. With the COVID-19 pandemic, it has secured a spot as an incredibly effective way to raise money. This unforeseen period brought forth a […]
The relationship with your funder does not end after signing the grant agreement, receipting the check, or even final reporting. How you care for that relationship after you get funded has a significant impact on how funders perceive you and how they speak to you to others. And yes, they do talk to others about […]
When you think of a call-to-action (CTA), a few basic examples might pop into your head. You’ve likely seen plenty of CTAs in your time as a nonprofit fundraising professional, most of them probably simple phrases like “Donate Now!” or “Give Today!” But you’ve been in the fundraising space long enough to know simple phrases […]
The number one reason donors do not give aside from not being asked is that they are not provided a problem to solve. Or at least a problem that they understand why they need to solve it. It is in their donor “Calls to Action” that a slight tweak or two can make a substantial […]
Not satisfied with where you are currently in your field? Feeling like you have lost your “Mojo?” I know the feeling, I have “been there done that” as they say. What often happens next, is that we begin to apply for job after job with the hopes of landing the next thing that will save […]
Now that it is January, you may think that it is time to relax a bit after that hectic holiday season. However, now is the time to ensure that you have strong follow-up to your calendar year-end appeal. If you have closed out one fundraising year completely by doing the needed follow-up, you have established a […]
The clock is ticking ever so close to midnight on December 31. Are you ready? Have you taken all of the steps that you possibly can to give your donors opportunities to contribute during this giving season? Here are a few simple last-minute follow-up steps that you can take to ensure that you performed your […]
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