Nonprofit organizations have always fought to engage donors, optimize fundraising, and acquire increased support. However, now more than ever the struggle to raise these metrics has left many fundraising professionals drowning against the rising…
How to Cultivate Your Calendar Year-End Donors Before You Ask
The calendar has turned to October, the last and remaining quarter of the year. If we thought we had time to work on a Calendar Year-End appeal, that time is upon us. Many groups still send out one direct mail appeal letter sometime in…
The top six steps to creating a new donor welcome series for you not-for-profit
You have new donors who have just given. These are the hardest donors to convert into second-time gifts.The last thing you want to do is shower them with silence. But in most small not-for-profit organizations, that is exactly what we do.We…
4 Tips for Optimizing Your Facebook Fundraising Strategy
There’s no denying that Facebook fundraising is here to stay— after all, the platform has raised $2 billion and counting as of 2019 and some nonprofits have raised millions through this fundraising channel alone.However, some nonprofits…
Top 7 reasons why you should still use the telephone as part of your fundraising program
The most overlooked fundraising strategy starts and ends with a dial tone.An important strategy, telemarketing has taken backstage to direct mail, email, video, and text messaging.Once considered the next best method of personal solicitation,…
Is your nonprofit organization relying on the fundraising quick fix?
Roger, we have a problem.Revenue is down. What do we do? What steps can we take immediately to get us on track?Let's see; here are some possible options.Could we fire or lay off some staff and immediately reduce expenses?
We…
How to solve any nonprofit organization’s fundraising challenges using a simple system
Things have been moving fast and furious lately.Working long hours, late nights, and on weekends to keep up with all the nonprofit work.This past weekend, my body revolted, and I had an appendix attack. I was immediately rushed in for…
Raising more money from your current loyal donors through repeat and best-ever gifts
What happens when you don't invest in donor acquisition?Well, your organisation will face a declining donor base with the need to raise more money from fewer donors. With about 10% of donor bases naturally declining each year, the focus…
Using multi-channel digital fundraising “shoestring” strategies to acquire new donors.
In this day and age, as development professionals, we need to keep our eye both on donor retention and acquisition. It is one thing to retain your current donors. But if you are not constantly acquiring new ones, your donor file will naturally…
How to craft an effective and impactful plan for your next fundraising fiscal year
For many, as the calendars switch to spring, our organisations begin their budget planning season in preparation of a new fiscal year. As a result, development departments are often hard-pressed to come up budget sometimes right in the middle…
Hosting Your First Fundraising Cultivation Event
Donor cultivation events should be an important part of your fundraising program. Whether you are a small or large non-profit, or if you are raising money for annual operations for capital campaigns, you need to incorporate them as a vital…
How to raise more money through fundraising special event corporate sponsors
What happens next after you develop your sponsorship prospect list for your next special event? Do you send them all the same letter? Do you make personal phone calls? To whom? How do you get in the door? Who should you ask first?I…
