I was taking a glance at a non-profit newsletter today and a few things struck me about the content. Graphical design, I truly don’t care about. Some of the best non-profit engaging newsletters have limited graphical appeal. You can have all the flash and dash that you truly want, but, a pretty picture is not […]
Outsourcing fundraising! And, I don’t mean to India or China either. But, why can’t you outsource the low-end tasks of fundraising? Remembering the 80/20 rule, those in nonprofits with limited staffing need to be keeping their eye on the “prize” and working through the bigger things that will impact the bottom line and greater mission […]
What does the Pareto Principle have to do with fundraising? We oftentimes hear one say, that 80% of the gifts will come from 20% of the donors. Today, in fact, that is more like 90%/10%. But the Pareto Principle applies to much more than just donors and gifts. Have you ever wondered, “why do I […]
Have you ever wondered if you should conduct a feasibility study for a Capital Campaign? Oftentimes, I have heard non-profit groups saying, “Let’s just start the campaign!” And, if you are a small nonprofit, I would urge against by-passing this important step. There is a lot more that you will find out above and beyond […]
Are you operating your fund development without a long-range strategic plan? If so, you might be operating from a reactive crisis-driven position rather than a proactive visionary one. And, that in the long-term will hamper your fundraising success and just how much money you can raise. A long-range plan does not guarantee immediate success either. […]
Do you often time feel unsupported in your fundraising work? Does all of the program staff look at you with blank stares on their faces when you report your success? Do your board members have high expectations for you to bring in the money? Are your donors treated as merely donation ATM machines? If so, […]
Grant writing is an excellent strategy in the fundraising toolbox. Each year there are billions given out to worthy non-profits either through federal and state governments, corporations and private and family foundations. Here is what you need to have in place to raise money from grants to boost your fund development efforts. First things first! […]
A development audit is one of the first steps that a new professional to the field or a new non-profit should always undertake. In fact, all organisations should occasionally go through a fund development review to determine the strength of their development program. Why a development audit? As the number of non-profits grow by leaps […]
How many well-meaning non-profits skip the process of writing their case for support? My guess would be that many of them do. In doing so, they are by-passing one of the most critical foundational pieces of fund development. The case for support is the essential core of all of your development communication pieces and frames […]
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