Crafting Donation Form CTAs that Convert: 5 Strategic Tips
When you think of a call-to-action (CTA), a few basic examples might pop into your head. You’ve likely seen plenty of CTAs in your time as a nonprofit fundraising professional, most of them probably simple phrases like “Donate Now!” or…
The top 10 ways to strengthen your donor Call to Action and raise more money
The number one reason donors do not give aside from not being asked is that they are not provided a problem to solve. Or at least a problem that they understand why they need to solve it.It is in their donor "Calls to Action" that a slight…
Raising more money from your current loyal donors through repeat and best-ever gifts
What happens when you don't invest in donor acquisition?Well, your organisation will face a declining donor base with the need to raise more money from fewer donors. With about 10% of donor bases naturally declining each year, the focus…
Using multi-channel digital fundraising “shoestring” strategies to acquire new donors.
In this day and age, as development professionals, we need to keep our eye both on donor retention and acquisition. It is one thing to retain your current donors. But if you are not constantly acquiring new ones, your donor file will naturally…
How to craft an effective and impactful plan for your next fundraising fiscal year
For many, as the calendars switch to spring, our organisations begin their budget planning season in preparation of a new fiscal year. As a result, development departments are often hard-pressed to come up budget sometimes right in the middle…
Hosting Your First Fundraising Cultivation Event
Donor cultivation events should be an important part of your fundraising program. Whether you are a small or large non-profit, or if you are raising money for annual operations for capital campaigns, you need to incorporate them as a vital…
How to raise more money through fundraising special event corporate sponsors
What happens next after you develop your sponsorship prospect list for your next special event? Do you send them all the same letter? Do you make personal phone calls? To whom? How do you get in the door? Who should you ask first?I…
How to take care of yourself as a busy nonprofit fundraising professional
It all happens to us. Time silently ticks away, and deadlines loom. And, then, BAM, out of the blue, a crisis occurs with a client, or some other proverbial "fire" starts burning. Perhaps it is a last-minute grant deadline suddenly arises,…
How to keep your small shop fundraising focus on your major donor work
After having served most of my career as a Director of Development in a small organisation, I understand the realities of trying to handle all of the major tasks and responsibilities that come up daily; plus the fires that seem to endlessly…
Analyzing your calendar year-end fundraising efforts for effectiveness
Many groups end the year and then move onto their next project starting January 1.
While forward-thinking and acting is important, it is also equally as critical to do some analysis of the past year; calendar year-end, particularly, since…
We’re growing our interim fundraising division to help YOU reach your possibility.
Let me share a story with you...A few years back when I first started consulting, I provided organisations like yourself with strategic fund development audits and assessments and then crafted finely honed plans.What I thought were roadmaps…
How to get your fundraising “Mojo” back through finding your ideal development position
Not satisfied with where you are currently in your field? Feeling like you have lost your "Mojo?"I know the feeling, I have "been there done that" as they say.What often happens next, is that we begin to apply for job after job with…
