OORAH – What the Marines taught me about fundraising
This weekend I took a little vacation of sorts. I ran a marathon. The Marine Corps Marathon in Washington, DC. Running a marathon is exhausting, but also, reflective. For you see, you run for 26 miles. That is a long time on your feet…
“Am I asking my donors too much?” Well, Virginia let me tell you the answer.
So, here it is. I am laying this question and answer right out on the line. Especially now that we are coming to the year-end giving season.
I am asked time and time again, "Didn't we just mail to them, won't we be bothering them?"
No, no,…
Holy cow, fifty shades of fundraising consulting, which do you prefer?
Lately, I have been doing a lot of driving. And, as a result, a lot of thinking. I have clients all throughout the Northeast. And, sometimes, yes, the driving does get "old." But, then I sit back and reflect.
You see, there are many…
Culture of place and how it impacts fundraising campaigns
There is so much science behind fund development. You can study it, take courses in it, and read books on it. Campaigns have become honed regarding best practices; there are easy steps to put into place, materials to be created, and people to…
The “too busy” fundraiser!
"I don't have the time!"
Development professionals probably have one of the most demanding jobs in an organisation. There are so many expectations, and the work is full of deadlines that need we need to meet.
We work long hours on grant proposals,…
Love me or lose me – How donor communications can do both.
We often talk about banning jargon when we speak to others about our organisation. And, that is so needed. But, I would like to take it one step further, and say that we are not here to "educate" our donors about what we do.
They don't…
Great expectations for Board Members
Last week, I noted how all-volunteer and small staffed organisations must engage in governance at the Board level. I pointed out that one of the first steps is to secure commitment to change. Some groups may not want to change and need to…
Corporate Governance is a Must Even in Your Small Nonprofit
Board governance is challenging work. It is especially difficult for smaller organisations. Even more so in all volunteer organisations.
When organisations lack staff including an Executive Director, it is the Board of Directors who often…
Reflecting on a career in fundraising; simpler times
Twenty-two years is an awfully long time. I can't believe it has gone by that quickly. And, it all happened by pure chance or maybe little small choices all along the way. Now, I find myself a CFRE and have my Masters in Fundraising and…
What is your aversion to asking others for money?
I enjoy asking for gifts. I like to connect a donor with a mission and see magic happen. Indeed, when you ask one for a gift, the giver gives.
When I have broached this topic as of late, I see faces cringe and heads nod, "no." The body…
Fundraising audits inside and out
The fundraising audit is a major step in fundraising planning. When you think about planning, you think about where are we, where do we want to be, and how are we going to get there?
The fundraising audit helps you to determine, where are…
How does your fundraising ROI measure up?
How are you looking at your fundraising rate of return?
It is critical that you develop a variety of ways to measure your performance and report these results to the board.
In doing so, you are ensuring appropriate stewardship of your resources…